Tag Archive: Marketing

KEY FEATURES

Get down to brass tacks with this proven formula to grow a business (your own, or the one you work at) fast! Digital marketing is one of the most important aspects of companies of all sizes, but especially in smaller and mid-sized ones. This massive course combines twelve courses to give you almost 20 hours of lectures, quizzes, and hands-on practice with the most important digital marketing tools available. From SEO to Google AdWords, you’ll get a complete education in building a powerful, profitable campaign that will set either your business or your resume apart.

• Access 169 lectures & 19.5 hours of content 24/7
• Explore marketing fundamentals & best practices of market research
• Create your own WordPress website & get email subscribers fast
• Write copy that sells & increases search engine traffic
• Learn social media marketing techniques for YouTube, Facebook, & Twitter
• Become an authority on Quora marketing
• Design a data-driven approach to growth w/ Google AdWords & Analytics

PRODUCT SPECS

Details & Requirements

• Length of time users can access this course: lifetime
• Access options: web streaming, mobile streaming
• Certification of completion not included
• Redemption deadline: redeem your code within 30 days of purchase
• Experience level required: all levels

Compatibility

• Internet required

THE EXPERT

More than 90,000 students have taken Daragh Walsh’s courses, leaving more than 9,000 top-rated reviews. As a Google Certified Marketer, Daragh has worked with Amazon, Hertz, Callaway Golf and grown his own successful business online. He teaches proven marketing strategies that are designed to make an impact and increase your income. He is based in Ireland and loves connecting with people all over the world.

KEY FEATURES

Leverage the power of social media to produce an effective marketing strategy and boost your resume in one fell swoop. You’ll learn essentials ranging from using Facebook and Twitter as powerful marketing platforms to extracting insights from Google Analytics. Finally, you’ll use these findings to increase your search rankings on Google. By course’s end, you’ll become a bona fide social media expert with the metrics to prove it.

• Gain essential social media skills w/ 11 lectures, 27 hours of content
• Master social media marketing basics for Facebook, Twitter, Pinterest & more
• Boost your social media reach with Bitly, Woobox, Hootsuite & other marketing tools
• Utilize Google Analytics to optimize promotion of your website on the Google search engine
• Use Facebook to promote & grow your brand
• Effectively increase your company’s online presence
• Course completion certificate included
• Free technical support available 24/5 via email, telephone and online chat
• Access the 11-module course for 1 year

PRODUCT SPECS

Details & Requirements

• Length of time users can access this course: 1 year
• Access options: web streaming, mobile streaming
• Certification of completion included
• Redemption deadline: redeem your code within 30 days of purchase
• Experience level required: all levels
• Free technical support available 24/5 via email, telephone & online chat

Compatibility

• Internet required
• Processor: 1 GHz
• RAM: 1GB
• Operating systems:
  • OS X (to use on your Mac see here)
  • Windows 7 or newer
  • iOS
  • Android
• Browsers:
  • Google Chrome
  • Safari 6 or newer
  • Mozilla Firefox
  • Internet Explorer 8

THE EXPERT

e-Careers is an institution of passionate and talented educationists who support more than 300,000 students all over the world. The institution consists of over 180 individuals specializing in their own aspects of combining education with technology. Each instructor has a minimum of 15 years real-world experience and is an expert in their field.

For more details on the course and instructor, click here.

KEY FEATURES

This in-depth training includes 22 hours of content taught by seasoned marketing experts in order to deliver a complete digital marketing management experience. Learn proven strategies, and the costly mistakes to avoid, to become a top performer in your company or score a new position altogether. From copywriting to analytics to social media to email marketing, you’ll benefit from a well rounded look at what creates an ideal customer experience that drives growth, revenue, sales, and an overall positive web presence.

• Access 160 lectures & 22 hours of content 24/7
• Learn to craft successful digital copy from scratch, from drafting to editing
• Use web analytics to encourage more visitors to flow through your web pages & convert them into sales
• Generate revenue w/ social media channels
• Discover how to form your strategies, set realistic targets & design engaging email content
• Ensure your site ranks highly for the key phrases your potential customers are typing into the search engines
• Study all the strategy related to Pay Per Click advertising

PRODUCT SPECS

Details & Requirements

• Length of time users can access this course: lifetime
• Access options: web streaming, mobile streaming
• Certification of completion not included
• Redemption deadline: redeem your code within 30 days of purchase
• Experience level required: all levels

Compatibility

• Internet required

THE EXPERT

The Oxford College of Marketing, a Chartered Institute of Marketing (CIM) centre of excellence. Each course they have supervised has been developed in collaboration with leading experts who have a proven academic or consultancy experience in their field. You can find them working on MBA and University programs with establishments like Wharton, Madrid, Cranfield, Warwick , Aston and Portsmouth to mention just a few. Some of them consult for FTSE 100 and Fortune 500 companies.

KEY FEATURES

More and more businesses are seeing greater chunks of their revenue come from digital and online marketing, fueling a spark in demand for people with digital media marketing skills. This course will give you a high-level understanding of Search Engine Optimization (SEO), social media marketing, Pay Per Click Advertising (PPC), conversion optimization, & more – all skills that will help you become a valuable asset to companies in a wide variety of industries. Whether you’re looking for a first job, a new job, or you run your own business, the lessons you learn here will help you get ahead.

• Access 12 lectures & 5 hours of content 24/7
• Understand digital media & its marketing power & potential
• Discover & internalize online marketing jargon
• Gain a basic understanding of SEO, PPC, social media, & content marketing best practices
• Learn how to make better business decisions regarding digital media & online marketing
• Deep dive into advanced online marketing topics

PRODUCT SPECS

Details & Requirements

• Length of time users can access this course: 12 months
• Access options: web streaming, mobile streaming
• Certification of completion included
• Redemption deadline: redeem your code within 30 days of purchase
• Experience level required: all levels

Compatibility

• Internet required

THE EXPERT

Simplilearn is one of the world’s leading certification training providers. We partner with companies and individuals to address their unique needs, providing training and coaching that helps working professionals achieve their career goals. For more details on this course and instructor, click here.

KEY FEATURES

The world of online advertising is bigger, more diverse, and more lucrative than ever and if you want to make a significant marketing impact, you need to be able to optimize social media. This 5-course bundle will teach you how to drive engagement with consumers through social media content and viral marketing. By delving into marketing opportunities with Facebook, YouTube, Pinterest, Twitter, and improving Search Engine Optimization (SEO), this bundle will fully verse you in the new age of digital marketing.

• Access 5 comprehensive courses 24/7
• Learn how to advertise on Facebook, Twitter, Pinterest, & YouTube
• Understand how to drive your website to the top of Google search results without spending a dollar
• Make your content speak for itself in the digital space
• Discover the dynamics of Google Ads, how keywords work, & where to make your ad spends

PRODUCT SPECS

Details & Requirements

• Length of time users can access this course: 1 year
• Access options: web streaming, mobile streaming
• Certification of completion included
• Redemption deadline: redeem your code within 30 days of purchase
• Experience level required: all levels

Courses include:

• Facebook Marketing & Advertising Certification Training
• Pinterest Marketing Certification Training
• Social Media Foundations Course
• Twitter Marketing & Advertising Certification Training
• YouTube & Video Marketing Certification Training

Compatibility

• Internet required

THE EXPERT

Simplilearn is one of the world’s leading certification training providers. We partner with companies and individuals to address their unique needs, providing training and coaching that helps working professionals achieve their career goals. For more details on this course and instructor, click here

KEY FEATURES

Blogging is no longer just a platform for individuals to share their passion for cooking or travel, it’s a key player in the game of brand development and content marketing, With just 10 lessons, you’ll learn everything from the nut and bolts of blog creation to deciding on the voice of your content. It grants an accredited diploma upon completion, so it’ll give your resume a boost too.

• Learn to build a blog & use it as a marketing tool
• Explore the major blogging platforms
• Optimize SEO to drive more traffic
• Curate the right content at the right time
• Understand the power of video blogging
• Take part in 10 hours of live, interactive course time
• View recorded courses later if you miss a live class
• Engage in bonus live Q&A sessions

View course schedule here.

PRODUCT SPECS

Details & Requirements

• Length of time users can access this course: length of live course
• Access options: web streaming
• Access includes recordings for repeat viewings
• Students have 12 additional days after course run to access all materials
• Certification of completion included
• Redemption deadline: redeem your code within 30 days of purchase
• Experience level required: all levels

Compatibility

• Mac
• Windows
• Internet required

THE EXPERT

The Shaw Academy is a professional training and higher education institution dedicated to making the highest quality, practical education accessible to all. It’s committed to both excellence in teaching and support, enhancing the learning experience of each individual student. The Academy provides cutting edge education, offering highly innovative topics, administered in a flexible nature. The Shaw Academy was founded on the premise of necessity. Put simply, for too long people have been paying too much for education and getting too little. At Shaw Academy education knows no boundaries; vocational topics and one to one support are seamlessly integrated in an affordable manner, teaching practical skills to apply to the real world.

For more details on this course and instructor, click here.

KEY FEATURES

Social Media Marketing is one of the fastest growing professions across many industries. Companies are looking to reach consumers across the Internet, and social media is a proven tactic for engaging users and increasing revenue. This training will provide you with the background and professional techniques you need to ace a Social Media Marketing interview, and be ready to rock on your very first day. Jump into this innovative and profitable field today!

• Access 12 modules of course materials
• Learn how to increase social media reach, attract more clients & sell more products
• Study strategic social media marketing content, objectives & goals through videos, quizzes, and learning resources
• Understand market psychology to optimize campaigns across Facebook, Twitter, Instagram, YouTube, Pinterest, Reddit, Tumblr, LinkedIn & more
• Qualify for a larger salary w/ a certification from the Silicon Valley Digital Marketing Institute
• Receive feedback from highly certified instructors whenever you need it
• Discover down to earth techniques to reach a wider audience

PRODUCT SPECS

Details & Requirements

• Length of time users can access this course: lifetime
• Access options: web streaming, mobile streaming
• Certification of completion included
• Redemption deadline: redeem your code within 30 days of purchase
• Experience level required: all levels

Compatibility

• Internet required

THE EXPERT

The Silicon Valley Digital Marketing Institute is a Digital Technology Educational Accreditation Association connecting students with top instructors and course material in the field of social media. For more details on this course and instructor, click here.

KEY FEATURES

There’s no question Facebook marketing is an essential part of any modern marketer’s job description. This course will teach you how to profit from Facebook Ads, instead of throwing money at it carelessly. You’ll learn how to get a super low cost per click and nail down ways to generate recurring revenue every month. So if you want to make big money with little upfront cost—or just build a strong audience base—this course is for you.

• Master Facebook advertising w/ 222 lectures & 27.5 hours of content
• Build a system to advertise anything on Facebook
• Understand how to increase website traffic
• Learn to lower your cost per click & cost per conversion
• Figure out how to set up conversion tracking pixels w/ Facebook ads
• Generate B2B leads w/ Facebook Messages
• Understand affiliate marketing w/ Facebook Groups
• Get lifetime access to content w/ new lectures every month

PRODUCT SPECS

Details & Requirements

• Length of time users can access this course: lifetime
• Access options: web streaming
• Certification of completion not included
• Redemption deadline: redeem your code within 30 days of purchase
• Experience level required: all levels

Compatibility

• Internet required

THE EXPERT

Jerry Banfield’s goal is to provide his students with practical courses on how to be successful in life. All of his courses feature a down to Earth approach to teaching, with a focus on screen-capture so that you as a student can see exactly why experts in the field are successful.

KEY FEATURES

Retargeting is a form of online targeted advertising that targets consumers based on their previous internet actions. It’s a hugely important tool for internet marketers, and one that can set you apart from the competition. Whether you’re an aspiring entrepreneur or a member of a marketing team, this course will teach you valuable skills to get a leg up.

• Access 39 lectures & 3 hours of content 24/7
• Set up retargeting on Adwords, YouTube, Facebook, AdRoll, PerfectAudience, Google Analytics & Google Tag Manager
• Start setting up a retargeting campaign yourself
• Measure & report on retargeting campaigns
• Master analytics of the data & stats accumulated by retargeting campaigns
• Gain the ability to optimize & guide others on retargeting best practices

PRODUCT SPECS

Details & Requirements

• Length of time users can access this course: lifetime
• Access options: web streaming, mobile streaming,
• Certification of completion not included
• Redemption deadline: redeem your code within 30 days of purchase
• Experience level required: all levels

Compatibility

• Internet required

THE EXPERT

Zaid Ammari created AdWords campaigns for over 120 companies helping to increase profits, while maintaining a positive ROI. Using Google Analytics in conjunction with Google AdWords ROI is easily surpassed. Currently Ranking 3 different sites on Google Page #1. He also has the ability to rank YouTube Videos within minutes!

KEY FEATURES

Data mining is one of the most efficient ways companies discover their consumers’ interests and are thus better able to market to them. Whether you’re an entrepreneur or a member of a marketing team, the lessons contained in this course will be invaluable to optimizing and monetizing your web presence.

• Access 21 lectures & 4 hours of content 24/7
• Learn competitive intelligence & growth hacking techniques
• Become a web scraper game changer
• Grab any amount of data from the web & analyze it offline
• Generate fast, high quality leads
• Scrape inbound websites, ASOS websites & more

PRODUCT SPECS

Details & Requirements

• Length of time users can access this course: lifetime
• Access options: web streaming, mobile streaming
• Certification of completion not included
• Redemption deadline: redeem your code within 30 days of purchase
• Experience level required: all levels

Compatibility

• Internet required

THE EXPERT

Wael Salman’s many passions have taken him from his original love for software engineering, to entrepreneurship, and startups world. He worked for more than 10 years in Samsung Telecom Research as Software Engineer, Team leader, Release manager, and Projects manager. He holds a Bachelor of Science Degree in Computer Science, and another Bachelor in Civil Engineering, and has been an instructor of computer science in Ort Braodi College.

KEY FEATURES

The startup world is growing like wild fire and new companies are founded or fold everyday. The reason most startups fail is that they can’t generate growth fast enough. Over this course, you’ll learn 19 actionable steps to ensure your company will never be one of those failures. If you’ve got an entrepreneurial bent, then you’re going to want to check this one out.

• Access 22 lectures & 1 hour of content 24/7
• Understand partner distributions, referral programs & verification programs
• Discover high-touch outreach & social prospecting
• Learn how to utilize video content & comment marketing
• Master influencer programs & viral loops
• Use retargeting, API integrations & free tools to grow your business

PRODUCT SPECS

Details & Requirements

• Length of time users can access this course: lifetime
• Access options: web streaming, mobile streaming, download for offline access
• Certification of completion not included
• Redemption deadline: redeem your code within 30 days of purchase
• Experience level required: all levels

Compatibility

• Internet required

THE EXPERT

Andrew Dumont is the Director of Business Development at Moz, a marketing software platform with over 20,000 customers. There, he oversees the Business Development team, which is responsible for data licensing, product distribution, strategic partnerships, and various other growth-related initiatives.

In previous lives, Andrew held similar roles at Seesmic (acquired by Hootsuite) and Tatango, and co-founded Stride (acquired by Crazy Egg) while working at Moz. Andrew’s work has been routinely recognized across an array of technology blogs like TechCrunch and Mashable, he’s a frequent mentor at groups like Startup Weekend and Advise.me, and was named to the Forbes 30 under 30 list in 2014.

Andrew holds a BA in Marketing and received his executive education from Stanford University. For more on Andrew, you can read his personal blog or follow him on Twitter at @AndrewDumont.

KEY FEATURES

Growth marketing is essential to any business because, well, growth is essential. It’s arguably even more essential for web-based companies, however, that require high conversion rates from the customers they can reach. This course will teach you invaluable methods to generate more business leads and convert them into profitable business with greater efficiency. Start growing!

• Access 142 lectures & 8.5 hours of content 24/7
• Multiply growth & conversion rates efficiently
• Add thousands of leads & subscribers to your list
• Bring cart abandoners back to your site & get greater return on investment
• See where your visitors are dropping off & how to retain them
• Introduce virality into every aspect of your marketing campaigns
• Optimize overlooked goldmines within your site
• Create high-converting landing pages & CTA buttons
• Use sales psychology to increase transactions & your prices
• Write copy that gets attention, clicks & generates sales

PRODUCT SPECS

Details & Requirements

• Length of time users can access this course: lifetime
• Access options: web streaming, mobile streaming,
• Certification of completion not included
• Redemption deadline: redeem your code within 30 days of purchase
• Experience level required: all levels

Compatibility

• Internet required

THE EXPERT

Matt Jensen is a partner and content creator at iMarket XL. In the past, he was head of SEO for Instituto Cultura Brasil, an international language institute and director of marketing for an investment fund. Prior to that, he researched media, advertising and online education companies for a hedge fund within Fukoku Life New York and led sales for The Capital-Gazette, a large media and communications group now owned by Tribune Publishing. He has taught marketing, investing and English in five countries.

KEY FEATURES

Online advertising is absolutely essential to any company, large or small, but it can be an inefficient and expensive process. This course, however, will teach you how to build an effective advertising network for extremely cheap. Over just a couple of hours, you’ll learn techniques to build targeted advertising campaign that will yield real results.

• Access 20 lectures & 2 hours of content 24/7
• Get started with an advertising network
• Set up an account & get approved
• Manage & create your first advertising campaign
• Learn how to analyze the stats & results you generate
• Optimize your ad presence & scale up

PRODUCT SPECS

Details & Requirements

• Length of time users can access this course: lifetime
• Access options: web streaming, mobile streaming,
• Certification of completion not included
• Redemption deadline: redeem your code within 30 days of purchase
• Experience level required: all levels

Compatibility

• Internet required

THE EXPERT

Scrembo Paul was born on April 24, 1994 and started looking into Internet Marketing when he was just 16. Right now he is running a six figure business with his Internet Marketing and Coaching programs while traveling the world. In the past few years he has invested close to $25,000 in private coaching programs and learned from six and seven figure marketers on a day to day basis. Any business or project he has worked on made money.

Right now he has 25 private students and 90% of them have succeeded in quitting their day jobs and working online full time. He continues to run an Email Marketing business which earns six figures per year.

His internet business allows him the freedom to spend a lot of time on holiday and he enjoys working out at gym. He has promised himself that he will never work for a boss.

KEY FEATURES

Being able to drive targeted traffic at no cost is an invaluable skill for any online entrepreneur. This course will introduce you to 10 tricks to achieve this marketing independence. Soon enough you’ll have the power to start driving thousands of new and returning customers to any link you desire.

• Access 22 lectures & 1 hour of content 24/7
• Leverage social exchanges to drive an audience to where you would like
• Learn proper copywriting skills that will ensure people click your links
• Automate the traffic-driving process
• Acquire new customers & followers & retain them
• Increase SEO rankings through backlink creation

PRODUCT SPECS

Details & Requirements

• Length of time users can access this course: lifetime
• Access options: web streaming, mobile streaming,
• Certification of completion not included
• Redemption deadline: redeem your code within 30 days of purchase
• Experience level required: beginner

Compatibility

• Internet required

THE EXPERT

Howard Lynch is a junior internet marketer. He specializes in selling ebooks and producing videos. He wishes to share what he has learned and connect with internet marketers. He will answer any questions regarding internet marketing, so don’t hesitate to contact him. With his partner Antoine Lelievre, they work hard to bring you high quality comprehensive information.

KEY FEATURES

An email list is an extremely effective marketing tool that can help any business thrive. Building one, however, can be tricky, which is why this course takes the time to explain the best strategies to create and augment an effective email list. You’ll be maintaining a large email list and monetizing it in no time!

Access 20 lectures & 1.5 hours of content 24/7
• Understand the importance of maintaining an email list & how to grow it
• Learn how to use a powerful platform to control your email list
• Create your first email campaign
• Analyze the data & stats accumulated by campaigns

PRODUCT SPECS

Details & Requirements

• Length of time users can access this course: lifetime
• Access options: web streaming, mobile streaming,
• Certification of completion not included
• Redemption deadline: redeem your code within 30 days of purchase
• Experience level required: all levels

Compatibility

• Internet required

THE EXPERT

Scrembo Paul was born on April 24, 1994 and started looking into Internet Marketing when he was just 16. Right now he is running a six figure business with his Internet Marketing and Coaching programs while traveling the world. In the past few years he has invested close to $25,000 in private coaching programs and learned from six and seven figure marketers on a day to day basis. Any business or project he has worked on made money.

Right now he has 25 private students and 90% of them have succeeded in quitting their day jobs and working online full time. He continues to run an Email Marketing business which earns six figures per year.

His internet business allows him the freedom to spend a lot of time on holiday and he enjoys working out at gym. He has promised himself that he will never work for a boss.

KEY FEATURES

Successful businesses are driven by data and effective marketing. In this day and age, that means they need a fluent understanding of data and marketing analytics tools to not only maintain a complete understanding of what’s going on within your business, but to communicate that data effectively to your customers, investors, and employees. Over these 9 courses and 62 hours of content, you’ll learn essential tools like Google Adwords and Salesforce to better manage the way you interact with customers, and practical theories behind conversion rate optimization (CRO) and online retail analytics to optimize web-driven business. By course’s end, you’ll have companies clamoring to employ you.

• Part 1: Google Adwords (67 Lectures, 12 Hours)
  • Gain an overview of Google Adwords, the concept of CPM, search network campaigning, linking Adwords & Analytics & more
  • Explore various Google Adwords features like call-only campaigns, video campaign updates, Extensions, & more

• Part 2: Google Analytics 101 (35 Lectures, 6 Hours)
  • Learn about web analytics tools & the various benefits they offer
  • Understand the structure of Google Analytics & how to optimize it for your own data

• Part 3: Google Charts (19 Lectures, 3 Hours)
  • Learn the Google Charts library, from pie charts & bar charts to scatter charts & combination charts
  • Draw different charts based on different data sets

• Part 4: Learn Salesforce Step by Step (50 Lectures, 9 Hours)
  • Understand different Customer Relationship Management tools & how Salesforce goes beyond the basic CRM
  • Delve into cloud computing, its benefits & drawbacks

• Part 5: Visualforce Training (30 Lectures, 6 Hours)
  • Introduce yourself to the Visualforce extension of Salesforce to create better user interfaces using the Markup language
  • Create & edit Visualforce pages & applications, & customize functionalities for organizational needs

• Part 6: Conversion Rate Optimization & Analytics (10 Lectures, 2 Hours)
  • Get acquainted w/ conversions & analytics, & their usefulness for digital marketing
  • Understand the process & methodology of CRO

• Part 7: Advanced CRO for Digital Marketing & Analytics (23 Lectures, 4 Hours)
  • Study advanced concepts of CRO to get better analysis of your online marketing strategy
  • Enhance your knowledge by learning hypothesis, tool usage, & other optimization & analytical concepts

• Part 8: Online Retail Analytics Comprehensive Course (47 Lectures, 9 Hours)
  • Understand retail analytics & how it can help you develop better customer relationships & better advertisement & promotion
  • Master the supply chain process & the various types of retail channels

• Part 9: Visual Analytics Using Tableau Comprehensive Course (61 Lectures, 11 Hours)
  • Understand the Tableau data analysis software, its interface & paradigm components, shelves, data elements, & terminology to effectively create powerful visualizations
  • Create basic calculations, including string manipulation, basic arithmetic calculations, custom aggregations & ratios, date math, logic statements, & quick table calculations

PRODUCT SPECS

Details & Requirements

• Length of time users can access this course: lifetime
• Access options: web streaming, mobile streaming
• Certification of completion included
• Redemption deadline: redeem your code within 30 days of purchase
• Experience level required: all levels

Compatibility

• Internet required

THE EXPERT

An initiative by IIT IIM Graduates, eduCBA is a leading global provider of skill based education addressing the needs 500,000+ members across 40+ Countries. Our unique step-by-step, online learning model along with amazing 1700+ courses prepared by top notch professionals from the Industry help participants achieve their goals successfully. All our training programs are Job oriented skill based programs demanded by the Industry.

At eduCBA, it is a matter of pride to us to make job oriented hands on courses available to anyone, any time and anywhere. Therefore we ensure that you can enroll 24 hours a day, seven days a week, 365 days a year. Learn at a time and place, and pace that is of your choice. Plan your study to suit your convenience and schedule.