Today, I was given the privilege by Facebook to use a new Feature on Facebook Pages called Call to Action.[colorbox title=”What is Call to Action?” color=”#c0c0c0″]According to Facebook: Designed to bring a business’s most important objective to the forefront of its Facebook presence, call-to-action buttons link to any destination on or off Facebook that aligns with a business’s goals.[/colorbox]
Facebook is slowly rolling this out to businesses with Facebook pages and I was lucky enough to have this feature. Mind you, I only have it on one Facebook Page and I manage several so I’m not even sure how or if there’s a criteria Facebook uses to choose a Facebook page for this feature. Anyways, here’s what you get, a button with the Call to Action (the one I used was Shop Now – you link your website shopping page to the button):
There are several options for the Call to Action button and these are:
The other great feature with the Call to Action is that it provides some analytics which will report the number of CTA (call to action) clicks in the last 7 days.
[infobox type=”info” clickable=”no” boldtext=”QUESTION”]Did anyone else get this feature on their Facebook page. How are you using it?[/infobox]
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